All You Need to Know About Creating a Culture Based on Growth

By | 2017-03-28T11:47:36+00:00 March 28th, 2017|Categories: Business|Tags: , |

A major issue continues to plague the modern workplace -- a lack of recognition. As a September 2016 Leadership IQ study found, most employees aren’t sure if they’re doing a good job. It’s difficult for employees to feel engaged and motivated when they can’t tell if they’re meeting expectations. The best way to tell employees they [...]

5 Ways to Integrate Social Good Into Your Business

By | 2016-12-13T11:44:58+00:00 February 3rd, 2016|Categories: Business, Social Media|Tags: , , , , , |

Today, it's not enough for your company to have a good product, excellent customer service or a fantastic employee benefits package. That’s all expected, and your competitors probably stack up evenly on those criteria. What can set your brand apart in today’s competitive landscape is that your company exists not just to make money, but to help solve [...]

4 Ways to Make Your Business Better in the New Year

By | 2016-12-13T11:40:17+00:00 March 6th, 2016|Categories: Business|Tags: , , , , , |

It is a long fast tradition to make a resolution going into the New Year. The classic resolutions revolve around our health, our relationships and our finances -- but what about our businesses? As I have been enjoying the festivities through this holiday season, I also have been taking the time to do a deep-dive on my business. I run [...]

Five Common Sales Mistakes To Avoid As A Startup

By | 2016-12-13T11:46:15+00:00 December 28th, 2015|Categories: Business|Tags: , , , |

For the vast majority of new businesses, sales is at the top of their minds, day in and day out. While it is hard to rank tasks according to importance (it literally seems as though everything matters at a startup, doesn't it?), we have to look at early sales success as key not just to growth, [...]

10 Marketing Startups to Pay Attention to in 2016

By | 2016-12-13T11:48:51+00:00 December 22nd, 2015|Categories: Business|Tags: , , , |

Marketing agencies and startups come and go, but even the good ones don’t necessarily stick around. Instead, successful marketing startups are those which evolve with the ever-growing demands of marketing, whether they be in the digital or off-line categories, or in the rapidly growing area of content marketing. Successful marketing looks toward current and shifting trends to figure out where [...]

Business Learning Curves: 13 Points Of Reference From The 2015 Enterprise Agility Forum

By | 2016-12-13T14:28:12+00:00 December 13th, 2015|Categories: Business|Tags: , , , |

In the past, small companies used to try to emulate the business practices of corporate giants like Virgin, Google, and Apple. Nowadays, the tables have turned. More and more entrepreneurs are looking to one another for inspiration, and they’re not the only ones. According to many of the panelists at Entrepreneur Middle East’s 2015 Enterprise Agility [...]

Passionate Entrepreneurs Can Take a Page Out of the Best Salespeoples’ Playbook

By | 2016-12-13T14:25:22+00:00 December 3rd, 2015|Categories: Business|Tags: , , , |

Is there a key nuance of a great sales person that is not often talked about that could be useful for entrepreneurs? After all, both are in the revenue generating function with varying degrees of involvement. Let's consider the following four points: 1. Framing the context: An entrepreneur meets a customer Now imagine that you meet [...]

5 Ways to Earn the Business of Customers Who’d Rather Shop on Cyber Monday

By | 2016-12-13T14:23:07+00:00 December 1st, 2015|Categories: Business|Tags: , , , , |

The logic behind Black Friday has long evaded me. Families gather on Thursday to give thanks for and recognize all they have -- then go out on Friday morning and shop as if they had nothing. As an entrepreneur, I am not opposed to Black Friday. I have, in fact, participated in my fair share of [...]

How To Scale Your Business Without Losing Your Mission

By | 2016-12-13T14:38:42+00:00 November 29th, 2015|Categories: Business|Tags: , , |

The business definition of scalability is “the ability to increase revenues while your marginal costs decrease with each unit sale.” Chances are, if you’re reading this, you probably already knew that. But what does it mean for a social enterprise? Scalability is a unique challenge for any startup, particularly when it includes the expansion of social [...]

5 Online Payment Tips That Improve Conversion

By | 2016-12-13T14:37:09+00:00 November 26th, 2015|Categories: Business|Tags: , , , , |

Selling online is a challenge. When I setup my first online shop years ago, I had to hire a programmer to do everything. Since launching my most recent company, a lot has changed. Now it's easier than ever to take your business online. I was able to setup my current billing system in a matter of 30 [...]